Why Your Energy, Not Just Your Time, Deserves Planning
We talk a lot about time management in business. Colour-coded calendars, blocked-out days, productivity hacks…
But here’s the thing: it’s not just about how much time you have. It’s about the energy you bring to it.
You can have a clear three-hour block in your diary — but if you’re drained, distracted, or trying to force creative work at the wrong time of day, that block won’t get you very far.
Start with your natural rhythms
Everyone has different energy peaks and dips. Maybe you do your best thinking in the morning. Maybe afternoons are better for smaller, practical jobs. Maybe evenings are when ideas flow.
Pay attention for a week or two: when do you feel most switched on? When do you tend to flag? Start planning work with that, not against it.
Match the task to the energy
Use your high-energy time for the important, focus-heavy work.
Save your lower-energy time for admin, inbox clearing, or creative “play” that doesn’t need sharp focus.
Slot in breaks where you know your brain usually needs one — instead of forcing yourself through.
Protect your energy, not just your hours
Saying yes to everything is a quick way to drain yourself. Protecting your energy might mean:
Blocking out no-meeting days.
Setting boundaries on when clients can contact you.
Building in recovery time after big projects.
It’s not indulgent — it’s what keeps you consistent.
A gentler way to be productive
Managing energy instead of just time doesn’t mean you’ll never get tired or stressed. But it does mean you’ll work with yourself instead of against yourself.
And often, that’s what keeps you moving forward without the burnout.
✨ Want support in shaping your business around systems that work for you?
Get in touch — I can help you find calmer, smarter ways to manage both your time and energy.
